Pride
Pride is one of the Anti-Virtues and opposite of Humility, one of the eight Virtues in Ultima lore. It is described as the complete lack of Truth, Love or Courage, the three Principles.
Unlike all the other Anti-Virtues, Pride is not formally embodied by a specific dungeon, although some people have ascribed it to the dungeon Doom, the Stygian Abyss or even Hythloth.